Project context
Founded in 2006, the 4C Association uses the Stakeholder Dialogue approach to work towards sustainability and improved conditions for all participants of the coffee value chain. There are 200+ members adhering to the 4C Code of Conduct, which consists of 28 social, environmental, and economic principles, as well as 10 Unacceptable Practices. All four phases of the Dialogic Change Model have been implemented effectively, helping members and stakeholders overcome differences in background, interests, and worldviews.